The Secret AI Tools Top Entrepreneurs Use (But Don’t Talk About)

Introduction

Every entrepreneur is looking for an edge — that one “secret weapon” that saves hours, multiplies output, and opens doors to opportunities others don’t see. While the average person experiments with ChatGPT or MidJourney, top entrepreneurs are quietly using powerful AI tools you’ve probably never heard of.

These tools aren’t just productivity boosters — they’re business multipliers. In this article, I’ll reveal the AI tools entrepreneurs use in secret, how they apply them step-by-step, and how you can adopt the same strategies to stay ahead.

1. Fathom AI – The Secret Meeting Assistant

Most entrepreneurs live in meetings — client calls, investor pitches, partner collaborations. While most people rely on Zoom’s default transcript, top CEOs use Fathom AI.

👉 What it does:

• Automatically records, transcribes, and summarizes Zoom meetings.
• Pulls out action items, key takeaways, and next steps.
• Syncs directly into CRMs (HubSpot, Notion, Salesforce).

👉 Why entrepreneurs love it:

• Saves hours of note-taking.
• Prevents missing small but important details.
• Keeps investors, employees, and clients aligned.

📌 Pro Tip: Pair Fathom with Notion AI to instantly convert summaries into action plans.

2. Notion AI – The Entrepreneur’s Knowledge Hub

If Fathom captures the data, Notion AI makes it usable. Top entrepreneurs don’t keep ideas in scattered files or sticky notes — they run their entire second brain inside Notion, enhanced with AI.

👉 What it does:

• Drafts content (emails, blogs, reports) directly inside workspaces.
• Summarizes long research documents.
• Automates task prioritization and knowledge retrieval.

👉 Real-world example:
A founder I know runs a 15-person startup. Instead of hiring a content strategist + project manager + knowledge curator, he simply runs everything inside Notion AI dashboards.

📌 We already wrote about AI replacing human decision-making. This fits perfectly — Notion AI is basically a “decision agent” for knowledge.

3. Google Gemini (formerly Bard) – Next-Level Research

While ChatGPT is popular, entrepreneurs often turn to Gemini because of its deep Google integration. It can pull fresh data, analyze spreadsheets, and even connect with Google Workspace.

👉 Why it’s secret:

• Still in early adoption stage.
• Most people underestimate its real-time research power.
• Unlike GPT-4, it has live web data — crucial for market insights.

👉 How entrepreneurs use it:

• Quickly research competitors.
• Run AI-powered SEO audits.
• Summarize industry news in real time.

📌 External Reference: → Google Gemini official site.

4. Microsoft Copilot – The Hidden Corporate Edge

Entrepreneurs who work with large corporates or enterprise clients often use Microsoft 365 Copilot — but they don’t talk about it much.

👉 Why? Because it integrates deeply with Outlook, Word, Excel, and Teams — and feels like a personal assistant baked into daily workflow.

👉 What it does:

• Drafts investor pitch decks in PowerPoint automatically.
• Summarizes 100+ email threads in seconds.
• Analyzes spreadsheets for financial projections.

📌 Pro Tip: Pair Copilot with Gemini for research + corporate workflow dominance.

5. Otter.ai – The Hidden Networking Superpower

Networking is everything for entrepreneurs. But remembering who said what is impossible. That’s where Otter.ai shines.

👉 What it does:

• Records conversations (online/offline).
• Auto-transcribes and organizes by speaker, keywords, and highlights.
• Syncs with calendars to auto-join and record meetings.

👉 Why it’s powerful:

• Lets entrepreneurs focus on people, not notes.
• Creates searchable conversation archives.

📌 External Resource: → Otter.ai official site.

6. Perplexity AI – The “Hidden Researcher”

Entrepreneurs love fast insights without fluff. Unlike ChatGPT, Perplexity AI gives answers with sources, citations, and web results.

👉 Use case:

• Market research for a pitch.
• Finding industry trends with credible links.
• Quickly summarizing scientific or technical papers.

👉 Why it’s kept secret:

• Gives Google-quality research with AI summarization.
• Many users don’t even know it exists (yet).

7. Tome – AI-Powered Pitch Deck Creator

Entrepreneurs spend weeks polishing presentations for investors. Tome changes that.

👉 What it does:

• Instantly generates pitch decks and business presentations with visuals.
• AI suggests charts, images, and storylines.
• Exports into interactive formats (ideal for VC meetings).

👉 Why it’s powerful:

• Cuts design time from weeks to hours.
• Helps startups tell a visual story that sells.

8. Gamma AI – Auto-Create Visual Reports

Numbers alone don’t win investors — beautiful reports do. Gamma AI is the secret tool entrepreneurs use to turn raw data into stunning visuals.

👉 Use cases:

• Investor updates.
• Internal business reports.
• Sales presentations.

👉 Why entrepreneurs love it:

• Professional reports without hiring a designer.
• Auto-formatting means no more PowerPoint struggles.

9. Jasper AI – The Copywriter They Don’t Talk About

Founders need blogs, sales emails, landing pages, and ad copy — but hiring a copywriter is expensive. That’s where Jasper AI sneaks in.

👉 What it does:

• Creates SEO-friendly blog posts.
• Writes email campaigns, ad copies, and website headlines.
• Has ready-made templates for marketing frameworks (AIDA, PAS).

👉 Why it’s “hidden”:

• Many entrepreneurs don’t want others to know their copy isn’t fully human-written.

📌 Jasper fits perfectly with our post on AI vs Human Creativity.

10. Synthesia – The AI Spokesperson

Creating a video ad with actors, lights, and editing costs thousands. Synthesia lets entrepreneurs make professional AI-powered videos with avatars that speak any language.

👉 What it does:

• Generates videos with realistic AI presenters.
• Supports 120+ languages and accents.
• Turns plain text into video in minutes.

👉 Why entrepreneurs love it:

• Perfect for product demos, training, and ads.
• Scales globally without hiring actors or voiceover artists.

📌 Explore detailed info: Synthesia.io

Step-by-Step: How to Build Your “Secret AI Stack”

1. Capture Information: (Fathom, Otter) – never lose details.
2. Organize Knowledge: (Notion AI, Jasper) – make it usable.
3. Research Faster: (Gemini, Perplexity) – always stay ahead.
4. Communicate Ideas: (Tome, Gamma, Synthesia) – make others believe.
5. Execute Workflows: (Copilot, Jasper) – automate at scale.

💡 How These Tools Actually Help Entrepreneurs

When used together, these AI tools can:

• Save 20+ hours per week by eliminating repetitive tasks.
• Replace expensive hires (note-takers, copywriters, video editors).
• Improve decision-making with real-time research.
• Scale communication with beautiful decks, reports, and videos.
• Give entrepreneurs more time to focus on strategy and growth.

👉 The secret isn’t just in using AI tools — it’s in knowing which ones to adopt before your competitors do.

Conclusion

The most successful entrepreneurs don’t work harder — they leverage hidden AI tools that multiply their productivity. While the average person is still asking ChatGPT to write emails, founders are using tools like Fathom, Notion AI, Gemini, and Copilot to scale businesses at speed.

👉 The real secret isn’t knowing these tools exist — it’s using them before everyone else catches on.